UX designer, user researcher, visual designer
UX designer, user researcher, visual designer
UI design for three NYU Abu Dhabi websites
Visual design
I led the visual design for three key NYU Abu Dhabi websites, collaborating closely with researchers, UX designers, and developers to craft engaging, user-friendly digital experiences.
Through typography, color systems, and layout design, I ensured each website not only meets usability and accessibility standards but also delivers a polished and cohesive digital experience.
For the Public Programs websites: The Art Gallery, The Institute, and The Arts Center, I developed a cohesive yet flexible visual identity for each centre that unified the platforms while preserving each initiative’s unique character. The designs enhanced accessibility, clarity, and engagement, ensuring a seamless experience for diverse audiences.
For the NYU Stern MBA program website, I created a professional and dynamic visual system that aligns with NYU’s global brand while effectively showcasing the program’s offerings, faculty, and admissions pathways.
For the main corporate website, I refined the visual language to support a scalable, intuitive, and visually compelling structure that reflects NYU Abu Dhabi’s identity. The design emphasises clarity, responsiveness, and a strong brand presence.